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News > Dynamic industry > Chinese printing industry in transition cocoon

Chinese printing industry in transition cocoon

More light: the transition from print to the cultural and creative
Upgrade is the main theme of the development of the printing industry in recent years, including the transition to the cultural and creative industries have become a big trend, in 2014 this trend is forming a circle sweeping trend. A number of traditional printing companies take the initiative to adopt new technologies, develop new ideas, docking cultural industries, cultural and creative organic integration with existing printing business, so that a variety of cultural products has become a new growth point of the printing business. We can say that the printing industry severely assets to asset-light transition. Will be the future of a major trend.
May 20 this year, China Printing Group Corporation announced the development of China's cultural industry changed its name to the company, focusing on creating three hundred thousand square meters of the cultural and creative park, the cultural and creative, technology integration. Last year, the industry's leading Indian enterprises Ya Chang Enterprise (Group) Co., Ltd. changed its name to Artron Culture (Group) Co., Ltd., the first of the "traditional print + IT technology + culture and the arts," the business model, and has formed a chain of cultural industry chain, art books the printing process is also improving, and this year was named the third national print business model. Coincidentally, Liaoning Tiger Chi ad Printing Co., Ltd. independently developed a set of line with business and customer needs to grow DM automated design system, the corporate culture and creative packaging for the "media advertising sales + product + electricity providers to create" high-tech oriented industry, and build 20,000 square meters of creativity, design and production base, build cultural and creative industry park demonstration.
Many well-known Indian enterprises renamed Behind breakthrough printing industry move from traditional manufacturing industries to the field of cultural and creative transformation of enterprises try to lift the print and digital, network integration and exploration of cultural industries.
More new: Printing + Internet = new impetus
Printing and Internet integration, aiming to achieve innovative business model to achieve a breakthrough in the new media environment. State Press and Publication Administration of Radio, Secretary Wang Yan Bin print issue in the interpretation of the end of October this year when "Press and Publication deepen reform implementation plan," said the Secretary will focus on printing and distribution industry guide printed copy from production and processing to integrated service type, speed up traditional print copy integration with the Internet. Accelerate the development of network printing, cloud printing, digital asset management, and high-definition copy, explore new business models, to stimulate new endogenous power industry.
Near the end, the printing industry and the Internet marriage See also big moves. December 16, Tiger Group Limited announced Shaoxing Choi Choi became the tiger after Beijing and Dongguan third base digital printing, color will be leveraging tiger "Cloud Printing Plant" established Internet business models and intelligent connection to the Internet, providing on-demand publishing services for the publishing industry. December 15, Shenzhen MYS Environmental Protection Technology Co., Ltd. invested 32.64 million yuan development of Internet printing, MYS future will achieve packaging printing and paper products industry customized operations via the Internet.
At present, the development of the printing business through the Internet companies have formed a certain team. April 11, the second printed circuit manufacturers in China will release its first e-commerce site ranking Chinese printing, 20 focused on print and online trading sites on the list. Judging from the list, personalized printing platform as the continuing mushrooming, commercial printing platform with a new round of adjustment, China's commercial printing market structure electricity supplier quietly changing.
2014, printed the force's website for further market segments, improve supply chain management, improve operational efficiency and productivity. With the deepening of the integration with the Internet, I believe that the printing industry will continue to achieve a breakthrough.

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