Sony electronic paper watch-Iota

Products

News

Office Address:	Sunmoon Science Park, 985 Xingzhong Road, High-Tech Zone, Bengbu, China
Factory Address:	Mohekou Industrial Park, Huaishang District, Bengbu, Anhui, China
Contact:	Nathan Zhang
Phone:	0086-552-19805521900
FAX:	0086-552-3822922
Mobile:	19805521900/18119733779
WebSite:	www.siliconeoil.cn www.siliconeoil.net
Email:
QQ:	729118868

News > Dynamic industry > Sony electronic paper watch

Sony electronic paper watch

According to foreign media reports, in order to achieve a competitive market differentiation, Sony is developing electronic paper as material watches and tie.
Sony spokesman said the company has launched a project called the "fashion and entertainment," and it is committed to study how the electronic paper is applied to create stylish products.
However, before the team intends to expand the project secret. The watch project in September to raise public landing site, but it did not indicate that Sony's products.
Fes Watch in just three weeks will complete the 2 million yen (about $ 17,000) funding target, has attracted more than 150 supporters, total financing amounted to 3.5 million yen.
Sony declined to disclose the time to market of the product, but the project page, the public can now raise supporters book, get the product after May next year.
Sony electronic paper watch next year May shipments
A participant of the project said, "The reason we hide the Sony name, because we want to test the real value of the product and see if we have the concept of market demand."
Sony's concept is not limited to the watch, the team is also developing ties based on electronic ink, accessories and paper clips. The project is carried out by five Sony engineers, most of them are 30 years old, have an outside design firm to help them. These participants said the idea behind the project is that the electronic paper redefined as fabric.
In a plan advocated by Sony CEO Kazuo Hirai, the consumer electronics company by providing financial and advisory support to encourage employees to propose new product ideas or business idea. Sony launched in April real estate services company Sony Real Estate is another finished the program. Sony earlier this year to accelerate the establishment of Sony seed projects to motivate employees to make creative products competing ideas.
The program is led recently served as head of Sony's smartphone business Hiroki Totoki. Hiroki Totoki known for its entrepreneurial spirit, he had led in 2001 to set up Sony Bank, worked with So-net when he was president, chief financial officer, Kenichiro Yoshida, Sony is currently expanding the size of a Sony Internet service provider business.
"The secret of success lies in good leadership skills and hard work." A Sony employee Hiroki Totoki quoted as saying.

分享到

Feedback to "Iota Silicone Oil (Anhui) Co., Ltd."