Is a big party how to grow up?-Iota

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News > Dynamic industry > Is a big party how to grow up?

Is a big party how to grow up?

Small and micro businesses market? How to form their own core competitiveness? How to live, to live well?

These not only belongs to the category of theoretical research, but also is related to people's personal well-being, to raise the standard of living, the realization of personal value big problems.

The answers to these questions not only, also can not only. As the vast grassland, not only need the boundless green, also need the blooming flowers.

The answers to these questions, is not no rules. As Yang Zhi said, the market is always vary from minute to minute, don't expect big environment always to helpimprove their direction, is important to the long view, exercise their own ability to adapt to the market, identify the market position, with their own uniquecompetitive to win greater market share.

Yang Zhi is the general manager of Shijiazhuang Fangda packing material Co.,ltd.. Company main business is the back bag, waterproof bag, bubble bag,express logistics, online shopping industry products R & D, production and sales.

Large company is a Small and micro businesses in height. Founded 18 years,until the end of 2012 to achieve annual sales of 200000000 yuan. But the bigindustry in the world has the reputation of the great European counterparts, has now will be far behind in the global industry, ranking rose to fourth place, and in their efforts to catch up with the top three American counterparts.

It is how to grow up?

In addition to the market sensitive and respect, Yang Zhi in fact there are manyexperience, experience.

For example, he thinks, innovation is sometimes requires more of the financial costs, on the contrary, most of the time, it can reduce the cost of production, but also to create the core competitiveness can not be copied.

This point of view, the subversion of some people proposed "Small and micro businesses weak innovation source in the financial constraint".

These feelings, experience, and entrepreneurial path, thousands of Small and micro businesses is growing, will undoubtedly bring some growing enlightenment.

To this end, the reporter walked into large in-depth interview.

Technical innovation: never bow to difficulties

Yang Zhi graduated from East China University of Science and Technology in 1987.

5 years later, another historical node when our country after the reform and opening up, unwilling to follow the prescribed order development Yang Zhi resigned from the Hebei electric power, into a Canadian investment by tens of millions of dollars in Shijiazhuang set up a joint venture company general manager, the company's main business is the production of special paper.

However, complicated enterprise system and various human factors, let Yang Zhistill felt "too many restrictions and fetters". In 1995, Yang Zhi again resigned,started an independent venture.

Science class origin, state-owned enterprises and foreign training, and experiences during the on-the-job self-study automation, computer, mechanical design courses, accumulated a wealth of technical experience andentrepreneurial way for Yang Zhi.

However, the difficult start, still he had not expected.

In addition to the 50000 yuan savings accumulated 8 years of work, is rented a 200 square meters of school run factories and 15 workers.

He introduced from abroad the first products, workers have not seen. In order to keep workers in the training process is easy to understand and grasp, he brought back with plastic bags vividly summarized as "back bags", who knows,one not careful, has created a general term within the industry, the industry has been widely used today.

Tell from some kind of meaning, start at the origin for the development of domestic industry, Yang Zhi and large company has led the development of the domestic back bags industry. Therefore, when the customers are also verystrange new products. Over the course of a year, they have been in the marketexploration, until the State Postal Bureau orders.

Before the Spring Festival in 1996, the State Post Bureau had a problem. At that time, the requirement of Taiwan region from the mainland mail express from those years began to use plastic bags, back. At that time, the market for this product Chinese no concept. And America a Professional Company offer ispriced 1.6 yuan, much higher than the State Postal Bureau financial budget.

Yang Zhi heard the news, while the communication and the State Postal Bureau,while increasing power production organization. The results, side in the same unit price dropped to 0.6 yuan for the price, take the order.

In 2003, another turning point in large company. Previously, large companies have got 6 enterprises of the world top 500 orders.

That year, a well-known European companies are attracted by the chamber of Commerce in China come to party, big companies do OEM for it. In order to improve the quality, they made arrangements for Yang Zhi to lead the party hightechnical personnel to its European factories learning three months.

This is a 100 year old enterprise, the learning each other big technologyprogress, meaning self-evident. Study after returning home, in the company onpreparing a big, but throwing a pot of cold water head-on: production foundry two months products appeared quality unstable situation.

After the delivery of 3000000 yuan compensation, Yang Zhi is painful be determined, be sure to thoroughly solve the problem.

Technical staff after the experiment, the reason of unstable quality glue isformula system in two kinds of material compatibility is not good.

Gum problems, after technical personnel in Europe and have not learned. In the world, the industry almost all companies are only a link, until today there is only one exception, that is the side of large companies.

Back bags need to plastic film, adhesive, silicone oil paper, printing and bag making five different industries cooperation, in Fang Da, this is the five workshop.